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How to Get Better Images for your Online Marketing Platforms

When it comes to creating a website and other online digital marketing platforms, like social media profiles, one of the most important elements is the imagery. High-quality images can help make your website more visually appealing and engaging for your visitors. However, finding the right images to use on these sites can be a challenge. I want to give you some tips on ways to make getting this contest easy peasy!

Use Stock Images: One of the easiest ways to get images for your website is to use stock images. There are many stock image websites, such as Shutterstock, iStock, and Getty Images, that offer a wide variety of high-quality images that you can use for a fee or a subscription. These websites also have filters and search functions that make it easy to find the perfect image for your website. A personal fave of mine that is FREE with a lot of unique content is Unsplashed.

Take Your Own Photos: Another option is to take your own photos. If you have a digital camera or smartphone (newer ones are best), you can take photos of your listings, services, or even your office or staff. This can give your sites a more personal touch and help visitors connect with your brand.

Use Creative Commons Images: If you’re on a budget, you can also use images that are available under a Creative Commons license. These images can be used for free, as long as you give credit to the original creator. Websites like Flickr and Pexels have a large collection that are worth browsing.

Create Your Own Graphics: If you have design skills, you can create your own graphics for your website. You can use software like Adobe Illustrator or Canva to create custom illustrations or infographics that will help your website stand out.

Use Social Media: Finally, you can also use images from other social media platforms like Instagram or Pinterest. Just be sure to ask for permission before using any images, and give credit to the original creator.

Whatever route you choose, make sure to choose high-quality images. Nothing screams basic or unprofessional like blurry pixelated imagery!


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